Team

Tom Richter

Founder & CEO

Tom has over 20 years media experience (print, electronic and Out Of Home). He has a simple vision: to connect the production data systems within the OOH supply chain and create transparency, standardisation and value through tech lead automation.

Joe Copley

Strategic Partnerships

With a background in media planning and agency management, Joe launched Posterscope Australia in 2012. He oversaw the planning and investment of hundreds of millions in OOH, during a 5 year period of intense digitisation and change. His perspective on the future of omnichannel communications - and expertise in the unique attributes of OOH - have helped guide the future-proof development of the Seedooh Platform.

Kenta Shimizu

Director, Confidence & Commercial Partnerships

With 8 years of experience in a global consulting role with PwC, (including 3 years in New York’s technology sector). Kenta’s extensive expertise in systems and data assurance drives market confidence in the Seedooh platform through the application of transparent, independent best practice control frameworks - tailored specifically for the future D/OOH landscape.

Gustaf Byström

CTO, Solutions Architect

Gustaf commenced his career in Sweden, in various system admin and development roles, before migrating to the specialised fields of system architecture and scalable, cloud-based systems and infrastructure. Gustaf works from his full time resident Bangkok base.

Jake Nielsen

Service Delivery & Technical Support Manager

With a strong advertising network and core systems operational background, Jake bridges the “real world” with the Seedooh Platform environment, providing critical visibility to the Seedooh product team over the end use requirements of connected systems and OOH production processes.

Wiriya Rungruang

Lead Software Engineer

With a strong background in web stack, Wiriya focusses on both ongoing platform development, along with API lifecycle and system integrations for Seedooh's partners. Wiriya's team operate within an agile, customer focused environment, where exceptional and talented engineers produce awesome results.

Bantita Treepong

Head of Design & User Experience

With a Masters in Facial Recognition and Augmented Reality, Bantita guides overall user experience for the Seedooh Platform and associated user interfaces. Bantita specialises in clean, intuitive designs and user experiences that ensure ease of use and functionality.